Monday, April 30, 2007

Finish 4 Page: 5/1

Print out your 4 pages and your evaluation form.
Please staple the evaluation form to the back of your work.

Look at Ms. Hooker's Notes on old Layout: 4/30

While you're working on your layout, please go over my notes to you. Ask for help!

Friday, April 27, 2007

Evaluation Form: 4/27

The evaluation form is ready!
Please open it, name it "Eval4Page2_______" (first name) and save it.
Read it and start filling it out.
Do you have any questions? Please ask Ms. Hooker for help!

Variety: 4/27

VARIETY is related to the design principle CONTRAST.
* Using the art elements to create variety will help make your page more dynamic.
* Choose another or the same page to create VARIETY.
* You can create VARIETY of SHAPE by placing two different sized images.
* This page has VARIETY and INFORMAL BALANCE

Thursday, April 26, 2007

Balance: 4/26

Choose at least one page where you will focus on creating balance.
12: Why is it important to create balance?
13: Define formal balance
14: Define informal balance
This layout has formal balance

Image Quality: 4/25

Many times an image will need a little brightening up. If you're not sure, try it anyway and see if it looks better
Q11. How can you improve the quality of an image?
A: Image Menu > Adjustments > Brightness/Contrast, Levels, Auto Levels


If an image is blurry it can not be improved

Image Size Editing: 4/24

Place at least 2 real images in your layout.
• Edit your images AFTER you have decided what size you want. Use
• On one page work with images to create Balance and Variety

Handouts: Blue - Internet
Yellow – Advanced Editing
Purple & Orange – Camera
Purple – Vector (CLIP ART)

Copy and paste these questions into your Q & A
Q7. How many DPI does our printing company require for grayscale photos?

Q8. How can we find the maximum print size of an image at this required DPI?

Q9. What Photoshop file format must we choose?

Q10. How and why are the requirements for vector (clip art) images different?

Evaluation Form Preview: 4/23

Look at the evaluation form and the assignments up to today. Are you up to date?

Body Copy: 4/20

Last Cycle we didn't talk a lot about what your body copy should like like. If you look at examples of professional layout you will see that the chosen font is usually simple and easy to read. Here are some formatting tips:
Body Copy:
• Pt Size: 10 – 14 is recommended
• Leading: “Auto” or close to it
• Alignment: Left or Justified
(Justified: Indent first line, left align last line. Format one paragraph and then put it into your paragraph styles palette (in the type menu) for easy formatting in the future)
• Squishing:Use Horizontal Scale 5%
“squish” those awkward 1 word lines at the end of your paragraph, up into the preceding line of text.

Positioning: 4/18



If you know how to describe the different parts of a font, you will be better able to communicate to your group how you measured the spacing in between your different page elements. Here is the typeface terminology you should know:
Q1. Base Line
Q2. Waist Line
Q3. Ascender Line
Q4. Descender Line
Q5. How can we measure the spaces between Headlines and Bylines etc.?
Q6. Body Height: Also called X-Height, distance from top to bottom of lower case letters, not including ascenders and descenders.

4 Page Newsletter: Headlines

HEADLINES: 4/16 - 4/17
• Break up multiple lines so they read appropriately
• Place headlines above articles
• Underlining headlines NOT RECOMMENDED
• Be STRICTLY CONSISTENT when you position your headlines
• REPEAT font Formatting. All bold is usually best choice
• REPEAT a font that’s in your MASTHEAD
• CENTER ALIGNMENT: always use alignment paragraph formatting options in control palette.
• Limit your layout to only one serif font

Cycle 4 Projects

4 Page Newsletter: Final Edit
September Issue
Ideas file